" Mess in a MidRange Smartphone segment in India but good for consumers because you will get varieties so you can choose well for you. "
" Is Competition between companies is good for consumers, Let's check it out."
In Recent Times Competition between Smartphone, brands can be good for consumers because you will get value for money & the latest specs at honest pricing rather than overpriced ones. Main Competition is between Xiaomi and various other brands like Realme, Oppo, Vivo because Mi is leading the market share by 26%.
The Smartphone market in India is revolutionized by Chinese companies which also kill Indian brands like Lava, Intex, Micromax & many more of it. Xiaomi is the one who totally changed the face of the Indian smartphone market by first bringing the concept of flash sales in India.
Oppo & Vivo also changed but in another way when they come to India with Online Strategy but in online Xiaomi is the king so they adopted another strategy that they were more focusing on the offline market they were spending heavily on advertisements, banners, sponsorship this strategy works and now they also are recognized the brand in Indian Market.
" How Indian Smartphone Brands fail in comparison to Chinese smartphone brands."
Indian Brands were flourishing until then Chinese brands enter into India because they come with a whole different strategy. So Indian Brands could not cope with it because they were new to online business.
They were providing higher specs at low cost & more facilities so they gain more market share in comparison to Indian brands which were disappearing at the time. Due to Chinese brands, most of the new things come to India like flash sales, Mi community, Forums, Fan page. Explorer programs.
" " Sometimes competition between brands is good for consumers. " "
Competition between brands is sometimes good for Consumers because you get the best value for money & the latest specs at Honest pricing. So there is more variety & more choices available to users so you can choose what is well for you.
Thus conclusion at last sometimes competition between brands is good for consumers.
Now let's know how you like it in comments.
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